Phone Sales Pitch

Phone Sales Pitch

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Phone Sales Pitch

Turning your call center into a profit center is a goal that call center manager aim to achieve whenever possible.  Not only does creating revenue increase the value of a customer service operation, but also gives the department much needed visibility.  One of the challenges of such an effort is knowing how to turn what has historically been just a cost center into a revenue stream.

In inbound call center operations, selling to customers can be difficult as many such departments take mostly complaint calls.  Transforming a customer from an angry or frustrated individual into a receptive buyer can only be done by true customer service professionals, provided they also have the tools and empowerment to help them with the process.

As a customer, the last thing you want to hear when you call a customer service department with a problem is an aggressive sales pitch instead of a solution.   Call center agents need to receive realistic upsell and cross-sell goals, and must be well trained to identify and capitalize sales opportunities.   Customers who get their issues resolved, and are also shown a way in which the company can be of value to them will help you sell more by recommending your business.

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REFERENCE: CARTOON # 9